What is Search Engine Optimization?

By | July 27, 2014

This post was put together by Jade, a best rice cooker reviews expert. She writes and tests a lot to find the best rice cooker for brown rice, as well as other appliances. She also just put together the best rice cooker buyers guide. Totally worth a view.

Search engine optimization is a form of marketing done by many online businesses, small businesses and especially national brands. It’s basically marketing in the search engines effectively (mostly Google) by targeting keywords as well as branding terms that mean the most to your business.

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Many online firms, both financial and legal (and fitness companies, like yacon syrup) have seen great results, bringing in new customers and growing their businesses. Just like any other type of marketing, it’s worth a test of your budget, to see how it will work for you.

There are lots of different places to look for quality Phoenix SEO companies, like on LinkedIn (or Pulse), or through less traditional avenues, like Medium posts that rank really well within Google itself (how’s that for showing results upfront?).

Alternatively, building new relationships and asking around is another great strategy. That way you can meet people who have already worked with someone that has done good work for them. It makes it easier and shortcuts building new relationships with a company.

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